07.09.09
Real life Barbie dolls
Posted in Brands & Branding, Experiential marketing, Journalism, PR, Parties & Social, Toys & Games, Youth Marketing tagged Barbie, high school, Metro, prom at 1:40 pm by luciebartlett
I loved this story in Metro this week. No, not the Barbie-doll-like Jessica Simpson kind, but actual life size human dolls. Still in the box and everything.
Not quite the entrance I would have chosen to my high school prom (despite my love for the pink blonde plastic brand) – Mattel might think these two high school students are pretty cool given the global press coverage attained, but I’m guessing most of their peers thought differently.
Just a hunch.
