Oh to be a Watson. What genes. And come to that, jeans too.
Sharing the sibling love this season is Harry Potter star and muse to fashionistas around the globe Emma Watson, with baby brother Alex (pictured above).
Not content with the Watson name taking centre stage in the AW09 campaign for the label, Emma was joined by younger sibling Alex on the Mario Testino/Christopher Bailey shoot for SS10. With gorgeous results.
Joining them this season are musicians George Craig (of Brit band One Night Only) and Matt Gilmour (son of Pink Floyd’s David) along with upcoming model/IT-boy Max Hurd.
Though according to Grazia, this is not 17-year old Alex’s first foray into modelling, nor is he a stranger to the Burberry brand. Currently the face of Burberry’s Beat for Men fragrance, Alex was apparently also rated in GQ‘s best dressed men of 2009. And at 17, thus technically not yet a man, that is no small feat.
Also worth checking out the behind-the-scenes vid from the shoot (also courtesy of Grazia) with George Craig’s very own vocal talents providing the backing music. Darn WordPress won’t let me embed as usual, but the thumbnail below will take you right there.














